NI Silver appoints Parley to oversee their 'Treasures of Home' campaign
Respected Irish jewellery firm NI Silver have appointed Parley Communications to develop and deliver their 'Treasures of Home' campaign. NI Silver have developed a stunning range of bespoke jewellery pieces which have been inspired by the magic and mystery of this place we call home.
Parley will be responsible for the distribution of key brand information, the day-to-day management of media enquiries as well as the development of a comprehensive PR campaign which will run across all major social media platforms and will also be featured in the local press.
This creative collaboration is well underway, with Parley's, Déirdre Vaughan and Danielle McElhinney, developing this exciting campaign in partnership with NI Silver owner, Ruth McEwan Lyons. Speaking about the appointment Déirdre said: "We are thrilled to be working with Ruth to spread the word about this truly unique brand. Ruth is passionate about what she does, she has dedicated herself to developing beautiful, bespoke, hand-crafted pieces of jewellery which natives, ex-pats and visitors alike can enjoy."
Parley Communications is a creative communications agency with offices in Belfast and Coleraine. The company specialises in PR, Digital Tool Box Development and are about to launch their Public Affairs offering. Their clients have included academic institutions, public bodies and Northern Ireland based SME businesses.